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Become the next leader in real estate. Join the world's largest network of real estate consultants and benefit from a proven business model, with training, technology and an internationally recognized brand.

+ 30
Market Centers in Portugal
+3.000
Associates
+9M€
in Growth Share since 2014

Franchising 500

2026

#1 Franchising de imobiliário

2026

#1 Marca de franchising (Mega 1000)

2026

#5 Melhores lugares para trabalhar

2026

Marketing All-Stars — Jason Abrams, Sandra Hounard, Daryl Frost

2026

HW Tech 100

2026

#5 Empresas com melhor gestão

2025

Franchising imobiliário #1 nos EUA pelo 9.º ano consecutivo

2026

America's best employers for diversity

2023

America's most innovative companies

2023

Inman Innovator Award — Most Innovative Industry Podcast

2024

Inman AI Award — Best Use of AI by a Brokerage

2024

Top 5 Real Estate Franchise Brands

2023

Most Innovative Franchises Satisfaction Award

2024

Most Profitable Franchises Satisfaction Award

2024

Top Franchises for Women Satisfaction Award

2024

Top Franchises Culture Satisfaction Award

2024

Top Franchises Satisfaction Award

2024

Franchising 500

2026

#1 Franchising de imobiliário

2026

#1 Marca de franchising (Mega 1000)

2026

#5 Melhores lugares para trabalhar

2026

Marketing All-Stars — Jason Abrams, Sandra Hounard, Daryl Frost

2026

HW Tech 100

2026

#5 Empresas com melhor gestão

2025

Franchising imobiliário #1 nos EUA pelo 9.º ano consecutivo

2026

America's best employers for diversity

2023

America's most innovative companies

2023

Inman Innovator Award — Most Innovative Industry Podcast

2024

Inman AI Award — Best Use of AI by a Brokerage

2024

Top 5 Real Estate Franchise Brands

2023

Most Innovative Franchises Satisfaction Award

2024

Most Profitable Franchises Satisfaction Award

2024

Top Franchises for Women Satisfaction Award

2024

Top Franchises Culture Satisfaction Award

2024

Top Franchises Satisfaction Award

2024

A Unique and Disruptive Business Model

Opening a KW franchise is much more than starting a simple real estate business; it's seizing an opportunity for unlimited growth and continuous success.

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Ongoing Support and Proven Models for Success

The Keller Williams Intensive Onboarding Plan is a transformative journey, a deep immersion into the models and systems that ensure the solid foundation of your real estate business.

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Training and Technology

Through KW University, we empower our associates with the tools and knowledge needed to thrive in the real estate market.

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Business Accelerator

Count on our community of experts to accelerate the value of your business, empowering Consultants and Clients to reach new levels of success.

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Updates

What you need to know before investing.

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5 min read1 July 2026

Keller Williams or another network: which franchise pays?

Keller Williams or another real estate network: compare franchise models by their relationship with the agent and by profit sharing, not by size.

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5 min read
1 July 2026

Best real estate franchises in Portugal: how to evaluate

How to compare the best real estate franchises in Portugal: model types, what each transfers to the franchisee, and what sets the KW Market Center apart.

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5 min read
1 July 2026

How to choose a real estate franchise: investor guide

Guide to choosing a real estate franchise: brand, training, support, royalties, revenue model and commitment. What determines profitability.

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